PROCESS DESCRIPTION

Today, when evaluating, buying or using a product or a service, consumers expect to have personalized experiences in real time through the different digital channels

 

PROBLEM

Application development is needed for a wide variety of personalization use cases, including product recommendations, personalized search results, and tailored marketing communications.

 

GOAL

Create a Machine Learning solution to offer high quality personalized experiences through different digital channels

 

BENEFITS

It can translate into improvements in customer engagement, conversion, revenue, and margins.